A business strategy that involves a form of vertical integration whereby activities are expanded to include control of the direct distribution of its products.
explains 'Forward Integration'
A good example of forward integration is when a farmer sells his/her crops at the local market rather than to a distribution center
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Posted by Muhammad Atif Saeed
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By Muhammad Atif Saeed
on 10:48. Filed under
Definitions
,
F
.
Follow any responses to the RSS 2.0. Leave a response